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Drift unveils conversational marketing tool for enhanced consumer experiences

Drift, the company that claims to be the originator of the currently trending conversational marketing IT sector, yesterday unveiled its Conversation Cloud. A mashup of the company’s three core software packages: Conversational Marketing, Conversational Sales and newly launched Conversational Service.  Drift, the company that claims to be the originator of the currently trending conversational marketing …

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AI improves driver safety with actionable real-time insights

KeepTruckin released the results of a two-year-long study on the use of AI technology for driver safety and coaching in commercial vehicles. The key findings: Active use of AI and coaching techniques led to 22% fewer accidents and 56% fewer unsafe driving incidents.  KeepTruckin released the results of a two-year-long study on the use of …

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