While game devs may feel downtrodden, brands are optimistic on the gaming opportunity | IAB’s Zoe Soon

For game devs, the past 2.5 years of hardship and layoffs make it seem like gaming is falling apart. But that’s not how the brands see it.
For game devs, the past 2.5 years of hardship and layoffs make it seem like gaming is falling apart. But that’s not how the brands see it.Read More